EXCLUSIVE: Lionsgate India is teaming with Vikram Malhotra’s Abundantia Leisure and Kavita Sharma Gandhi’s EFAR Movies for a pair of flicks.
Lionsgate, Airlift producer Abundantia and content material developer and distributor EFAR Movies are lining up the movies, that are billed as “a genre-bending journey” and a “rom-com like no different.”
Particulars on the pics are scant, however the first will mix comedy with motion in a narrative “that guarantees thrills and drama loaded with enjoyable.” The romantic comedy will embrace “loveable and memorable characters.” Scripting is underway on each, with “thrilling, top-of-the-line create expertise” main them.
“We’re delighted to collaborate with Abundantia Leisure and EFAR Movies on two thrilling upcoming initiatives,” stated Rohit Jain, President of Lionsgate Play Asia. “The initiatives underscore our dedication to delivering progressive and culturally resonant movies to viewers world over, and we’re thrilled to convey this to life for our audiences in India. It is a testomony to the ability of gripping storytelling and the inventive imaginative and prescient of our companions.”
Malhotra, Founder & CEO of Abundantia Leisure, added: “At Abundantia Leisure, we’re dedicated to producing high-quality and fascinating content material that’s uniquely Indian and resonates with audiences globally. The 2 upcoming movies completely align with this imaginative and prescient. We’re delighted to collaborate with main world studio Lionsgate and with EFAR Movies to convey these tales to life in India.”
Former Viacom18 Movement Photos COO Malhotra created Abundantia eleven years in the past and is now established as a significant producer of theatrical and streaming content material. Its titles embrace Child, Airlift, Rest room – Ek Prem Katha, Shakuntala Devi and Chhorii and lately launched drama-comedy movie Sukhee, together with authentic sequence resembling Breathe, Breathe: Into the Shadows and Hush Hush.
Sharma Gandhi, who launched EFAR (Every thing For A Cause), is one other former Viacom18 exec. There she labored on the movie and TV big as Director of Worldwide Syndication, purchasing movie and TV content material from the likes of Colours, MTV to worldwide consumers. She additionally held a senior function at HBO’s Asian unit and was a part of the staff that launched Zoom TV. EFAR payments itself as able to “main movie and OTT initiatives from inception to completion, idea improvement, scripting, casting and advertising.”
“We’re delighted to be a part of this thrilling improvement alongside Lionsgate and Abundantia Leisure,” stated Sharma Gandhi. “Our purpose is to inform tales which can be rooted in Indian ethos and tradition with a common attraction. We stay up for working collectively to create a memorable cinematic expertise by these inventive initiatives and this distinctive partnership.”