EXCLUSIVE: The Information Brokers has parted firm with the person who helped make the present probably the most well-liked podcasts within the UK.
Deadline understands that Dino Sofos‘ manufacturing outfit Persephonica is now not concerned in making The Information Brokers following a behind-the-scenes cut up on the present owned by UK audio big World.
Dubbed the “Prince of podcasts,” Sofos helped lure Emily Maitlis, Jon Sopel, and Lewis Goodall away from their BBC presenting roles to the world of every day podcasting in 2022.
He was central to The Information Brokers‘ launch and closely concerned in establishing the podcast, however sources mentioned he has not been concerned within the present’s day-to-day working for a while.
The adjustments grew to become formal this month, with Persephonica now not the official manufacturing companion of The Information Brokers. The corporate’s credit score has not appeared on episodes this week.
Individuals acquainted with the matter mentioned there was a breakdown in relations between Sofos and World final 12 months. Two sources mentioned World was sad at Persephonica launching rival podcast Political Foreign money, hosted by former UK politicians Ed Balls and George Osborne.
Persephonica is an impartial firm and Sofos was at all times clear about his plans to supply exhibits past The Information Brokers. Its different podcasts embody Dua Lipa: At Your Service and the just lately launched Miss Me?, offered by Lily Allen and Miquita Oliver for the BBC.
World, the corporate that owns radio stations together with LBC and Basic FM, holds the rights to The Information Brokers model and has prolonged it just lately with the launch of The Sports activities Brokers. Maitlis and Sopel additionally current The Information Brokers – USA.
Sofos labored with Maitlis and Sopel on the BBC, the place they launched the favored Americast podcast. Sofos can also be credited with creating Newscast for the BBC.
World revealed in March 2023 that The Information Brokers had 30M downloads in its first 9 months, with Sofos saying that listening figures surpassed “wildest expectations.”
It commonly tops Apple’s podcast charts, dueling with The Relaxation Is Politics, produced by Goalhanger Podcasts. A examine by Edison Analysis ranked The Information Brokers because the 14th hottest podcast within the UK through the last three months of 2023.
World and Persephonica declined to remark.