Billie Eilish is again, folks! The singer-songwriter lately introduced her third album, however we’d have to attend a bit of longer for brand spanking new music from the star as she confirmed she’s “not doing singles”.
The LGBTQ+ icon took to Instagram to share the announcement, which was studded with a slew of emojis. “‘HIT ME HARD AND SOFT,’ MY THIRD ALBUMMMMMMMMMMMMM COMES OUT MAY 17THHHHHHHHHHHHHHHH AHHHHHHHHHH,” she wrote beneath the album’s cowl, which options Eilish underwater after being thrown out of a white door.
“So loopy to be penning this proper now i’m nervyyyyy & exciteddd. Not doing singles i wanna give it to you suddenly. Finneas and i actually couldn’t be extra pleased with this album and we completely can’t wait so that you can hear it. Love you’re keen on you’re keen on you.”
Eilish isn’t the one singer opting to share her album in full, versus releasing singles within the lead-up to the album launch date. Ariana Grande’s lately launched album Everlasting Sunshine solely had one single, “sure, and?“. And her inventive selection didn’t stop the success of the album, which reached primary on iTunes simply hours after its launch.
In the meantime, followers have already been overvalued for Eilish’s third launch, after including all 114 million followers to her shut pals’ story on Instagram as a solution to promote her new album. Plenty of followers seen this after they noticed a inexperienced star on the prime of some pictures of doable new album cowl artwork as nicely a brand new tattoo – indicating that it was a detailed pals story moderately than a standard one.
Eilish has steadily promoted her upcoming album for some time, as followers noticed unexplained billboards in New York Metropolis and Sydney. They featured quotes that will or will not be new lyrics attributed to Eilish which present her signature ‘blohsh’ – a genderless stick determine that may be noticed in her merch and former promotional supplies.
The upcoming album was written by Eilish and her brother Finneas, who was additionally behind the manufacturing.
HIT ME HARD AND SOFT is ready for launch on 17 Could on all streaming platforms.