It is grow to be one thing of a pattern for contemporary film musicals to cover the truth that they’re musicals in any respect through the early advertising and marketing course of. Although one might be able to study this data in the event that they carefully observe the trades, informal customers may be caught off guard. So, when you did not know this already, enable us to interrupt the information to you: “Joker: Folie á Deux” is reportedly a full-blown musical set to traditional pop requirements. We really feel like we have to let you know this, as a result of the sequel’s trailer actually does not.
This peculiar advertising and marketing technique is not new for Warner Bros., which saved the truth that 2023’s “Wonka” is a musical underneath wraps when selling it. That very same 12 months, the studio launched a brand new adaptation of Alice Walker’s novel “The Coloration Purple.” The trailer said that it was based mostly on the 1892 novel of the identical title, however did not point out that the movie is definitely a remake the Broadway adaptation, solely exhibiting a couple of seconds of music. And this sneaky method goes again even additional than that.
In 2007, the studio launched a highly-anticipated adaptation of the favored stage musical “Sweeney Todd: The Demon Barber of Fleet Avenue.” But, even though each theater child had been buzzing alongside to the richly grotesque rating of the Stephen Sondheim masterpiece for years at that time, Warner Bros. perplexingly tried to market the movie as a simple thriller. One can not help however surprise why Warner Bros. retains making musicals if it does not even have the boldness to market them as such.