The CW is including the Miss USA Pageant to its roster of programming.
The community has signed a three-year deal to broadcast the pageant, starting with the 73rd annual competitors in August. The brand new settlement comes after The CW aired Miss USA in a one-off deal in 2023, which delivered the largest viewers (811,000 same-day viewers) of any new particular on the community final yr.
The deal additionally contains the Miss Teen USA pageant, which is able to return to tv for the primary time since 2007. For the previous 16 years, Miss Teen USA has solely been proven on-line; final yr’s contest streamed on the CW app.
“We’re honored to proceed our partnership with the Miss USA and Miss Teen USA Group to broadcast these two high quality competitions that resonate with legions of followers throughout the nation,” stated Heather Olander, head of unscripted programming at The CW. “We sit up for persevering with the storied custom of those pageants, refreshed with a contemporary sensibility, on The CW for the subsequent three years.”
Stated Miss USA Group president and CEO Laylah Rose, “The Miss USA and Miss Teen USA Group is thrilled to companion with The CW to convey Miss USA and now Miss Teen USA to audiences and viewers throughout the nation. The Miss USA and Miss Teen USA pageants have captivated audiences for many years with their unwavering dedication to creating a optimistic impression of their communities. By way of our thrilling partnership with The CW, a mix of nostalgia and innovation, we’re excited to showcase this prestigious competitors and stay a beloved staple in household properties all over the place.”
The Miss USA competitors will function this yr below a brand new algorithm that enables any grownup girl to compete, no matter age or marital or parental standing. Earlier guidelines — adopted within the pageant’s early days — acknowledged that contestants needed to be between 18 and 27 years previous and single.
Renato Basile will government produce the telecasts, that are scheduled for Aug. 1 (Miss Teen USA) and Aug. 4 (Miss USA). Hosts and judges will likely be introduced later.